Chanel’s Gabrielle Bag Campaign Starring Cara Delevingne

Cara Delevingne fronts the next instalment of Chanel’s series of fashion films promoting the release of the new Gabrielle handbag.  The new campaign was released quickly after the one starred by Chanel’s brand ambassador Kirsten Stewart. This time, French fashion house went a little bit further, and besides having Karl Lagerfeld photograph the British model wearing Chanel’s Gabrielle bags, both in tri-color leather and suede, also tapped Japanese director and illustrator Shishi Yamazaki to create a watercolor animated series of the campaign.

Chanel's Gabrielle Bag Campaign Starring Cara DelevingneFor Karl Lagerfeld’s photography, Cara Delevingne poses rocking tomboy-inspired clothes such as hoodies, tweed jackets and, of course, denim, which all play an intriguing contrast with the bags’ colorful combinations.

For Chanel’s Gabrielle bag campaign, the Japanese director Shishi Yamazaki has imagined an animated film with the British actress and model, Cara Delevingne, in the leading role. In a skate park somewhere north of Paris, the model threw a few moves in front of cameras. Then the images were reinterpreted as watercolors and animated by Mr. Yamazaki.

Each short film presents a different vision of Gabrielle Chanel, with the first one being starred by Kirsten Stewart and directed by Daniel Askill, the third one by Caroline de Maigret and directed by Olivier Assayas, and the fourth one being starred by Pharrell Williams and directed by Antoine Carlier.


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