Jimmy Choo Presents Custom Bejeweled Collection

Jimmy Choo has launched a Custom Bejeweled Collection of glamorous shoes that come with a selection of interchangeable clip on jewels and pom poms. With the help of the clip on attachment, which is sold separately, every beautiful shoe in this more-is-more collection can enhance a look that’s entirely your own.

Jimmy Choo Custom Bejeweled Collection features interchangeable pearl, diamante, fur and pom-pom brooches which can be clipped onto any pair of heels or flats, as well as a series of button-like charms which attach to specially made pumps and platform sandals.

I was thinking about that giddy delight you see in children when they choose from a tray of sweets. Choose the shoe or bag that fits your mood and pick from a tempting menu of jewelled and fur pompom treats to play with. – Sandra Choi, Creative Director of J.Choo Limited

American fashion model Amanda Murphy fronts Jimmy Choo‘s Cruise 2017 Custom Bejeweled Collection advertising campaign captured by fashion photographer Angelo Pennetta. The styling is the credit of Leila Smara, with makeup by beauty artist Lotten Holmqvist at Julian Watson Agency, and hair styling from Cyndia Harvey at Streeters.


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