Champagne brand Perrier-Joust brings L’Eden, an indoor garden and ultimate spot to lounge all day or enjoy champagne, to London. Spanning the duration of both London Fashion Week and London Design Festival that are taking place from 16th – 25th September, the enchanting installation L’Eden by Perrier-Joust welcomes Londoners and guests of the city to discover the world’s first bio-responsive garden by Bompas & Parr and parisian designer Noé Duchaufour-Lawrance.
Named after the exclusive Eden cellar in Epernay, the home town of Maison Perrier-Jouët, the two-story L’Eden can be found at 147 Wardour Street. The innovative pop-up is inspired by the beauty of nature and its design resembles the the Art Nouveau style of Emile Galle’s iconic Belle Epoque bottle which he created in 1902. French designer Noé Duchaufour-Lawrance is responsible for the ground floor lounge, that features beautifully designed chairs, tables and an interactive installation of vines that grow from the ceiling downward. Perrier-Jouët is providing guests with Champagne as they walk through the installation.
Held in the basement of L’Eden by Perrier-Jouët, guests are transported into the world’s first bio-responsive garden created by Bompas & Parr. The oasis is designed to offer a relaxing break from the fashion and design shows with an innovative installation that focuses on nature. The world’s first bio-responsive garden allows visitors to walk through plants and trees that move in reflection of human motion.
L’Eden by Perrier-Jouët kicked off with the star-studded champagne bash that saw international model, Naomi Campbell, take the spotlight behind the DJ decks with Fat Tony, to produce a set that brought the a-list crowd to their feet.