Italian menswear brand Brioni revealed the Fall/Winter 2017 advertising campaign featuring the iconic, Oscar-winning actor Sir Anthony Hopkins. The latest campaign continues the conversation between Brioni and the world’s legendary men: last summer, the Italian menswear couture house enlisted American heavy metal band Metallica to be the face of their ad. Considered one of the most prolific and versatile actors of our time, Sir Hopkins’ career has encompassed highly acclaimed appearances on stage, film and television for close to five decades. His slew of iconic performances, diverse awards and elegant nature attest him as the ultimate aspiration for the Brioni man.
The Oscar-winning 79-year-old, currently nominated for an Emmy for his creep-tastic role in Westworld, was photographed looking as stately as ever in Brioni’s finest by L.A. photographer Gregory Harris. In the black and white ads, Anthony Hopkins poses with confidence, wearing a few Brioni pieces from his personal wardrobe, including a cashmere knitwear polo and a scarf.
Brioni Fall-Winter 2017 advertising campaign will appear in airport billboards in Rome, at Milan’s Malpensa, and in Beijing on Sept. 1. After that it will grace the business and financial newspapers in Japan, Germany, the U.S. and U.K., including The Wall Street Journal, the Financial Times, The New York Times, Frankfurter Allgemeine Zeitung and Nikkei Business Publications, as well as related newspaper supplements, such as T Magazine and WSJ. Magazine.