Bang & Olufsen announced a new multi-year, long-term collaboration with Trent Alexander-Arnold, an English professional footballer who plays as a right-back for Premier League club Liverpool and the England national team.
I am very proud to announce our association with Trent, who is an exceptional talent that shares our values. We know that music plays an important role for both training and restitution, no matter if you are the world’s best right back or an everyday sport enthusiast. – Kristian Teär, CEO of Bang & Olufsen
The 22-year-old right-back shares how Bang & Olufsen’s signature style and sound motivates and pushes him to defeat any challenge. The Danish audio brand has recently launched a new sports collection, comprising of the Beosound A1 portable speaker and E8 Sport true wireless earphones. Off the pitch, Trent Alexander-Arnold is surrounded by music and relies on the highest-quality listening experience.
Music plays a massive role in my day-to-day routine as an athlete. When I’m getting ready for a game, pushing through a big workout or in recovery mode, immersing myself in music gives me that extra push I need to get things done. I’m a proper perfectionist about it, it doesn’t matter if I’m listening to a song in my headphones to help me focus or blasting something on the speakers after a win, I’m not happy unless it’s amazing quality. I’m so excited to be working with Bang & Olufsen. Music is a huge part of my life so I need products that will give me the best quality experience possible. Bang & Olufsen delivers that amazing sound alongside state-of-the-art design, so I’m really looking forward to bringing our partnership to life. – Trent Alexander-Arnold
This partnership expresses a quest for superior performance that both the young football star and audio brand possess.