After the Chiron was granted homologation in Japan in 2020 – the first country in Asia to grant this certification – Bugatti opens the newest official showroom in Tokyo. Bugatti Tokyo is located in the Minato City district of the Japanese capital. Visits are by appointment only and are held on an exclusive, one-to-one basis.
Opening on the 16th of April, or 16/4, inspired to reflect the Chiron’s W16 four-turbo charged engine – the Bugatti Tokyo site is based on the latest showroom standards of the French luxury marque in Japan. The Bugatti name is presented in white typography against an anthracite background on the exterior wall.
The showroom is fitted with the latest digital technology to tell the Bugatti marque’s history and highlight every facet of the Bugatti model range. Three wall-mounted video-monitor displays showcase Bugatti’s brand values. Space is decorated with scale model cars, pieces of art, and specially designed graphics affixed on the walls. Customers can immerse themselves in the world of Bugatti with elegantly designed soft-touch catalogs, luxurious leather swatches and vibrant color samples to enable them to create their personalized Bugatti model. The lounge area is designed to meet the new look and feel of Bugatti’s recently introduced showroom standards.
In addition to sales services, officially trained Bugatti technicians can perform certified servicing and repairs to Chiron models. The new showroom site is operated by official Bugatti sales partner Sky Group, which has established decades of experience in meeting its customers’ demands and desires through its portfolio of leading luxury brands, including Bugatti’s VW Group stablemates Bentley, Lamborghini and Porsche.
The new showroom is located at 5 Chome-10-37 Minamiazabu, Minato City, Tokyo 106-0047.