evian, the renowned mineral water brand, teamed up with the luxury fashion brand Coperni, to introduce a limited-edition 750mL glass bottle. Following in the footsteps of iconic design houses like Balmain, Virgil Abloh, and Jean Paul Gaultier, the evian x Coperni collaboration takes inspiration from the stars, paying homage to the pioneering astronomer Copernicus. The bottle’s innovative design features a constellation within, weaving a mythological story of the two brands that unfolds within each limited-edition bottle.
As consumers glimpse inside the bottle, they embark on an artistic voyage, invited to see the world through the playful lens of evian and Coperni. The design intricately captures the essence of innovation, movement, and life, converging in a mesmerizing dance of creativity and imagination. At the heart of the constellation lies a depiction of the iconic source of evian water at Evian Les Bains, symbolizing the brand’s connection to nature.
Traversing further into the constellation, the journey of evian water unfolds through pristine mountains, symbolizing the brand’s commitment to nature. Filtered through layers of preserved Alpine rock for over 15 years, the bottle’s design encapsulates the harmony of art and science, embodying the innovative and youthful spirit of both brands.
Rooted in a legacy that embraces the stars, Coperni brings a distinctive and visionary design approach to the collaboration. Known for its unique and futuristic clothing, as well as captivating accessories, Coperni’s creations transcend both fashion and art, making it the perfect partner for this venture.
Just as evian has long been associated with hydration and a youthful spirit, Coperni’s designs infuse a fresh and rejuvenating spirit into the world of fashion. Both brands celebrate youthful vitality and leave an enduring mark on their respective industries, aligning with evian’s ‘Live Young’ ethos.
To celebrate the launch, evian and Coperni joined forces with creative director Camille Summers-Valli on two campaign films set at the iconic Georges, on the roof of the Centre Pompidou in Paris. These films explore themes of connection, demonstrating how real-life moments of human interaction can lead to playfulness and imagination, seamlessly transitioning into the imagined world of the evian x Coperni constellation.
In addition to the campaign films, evian and Coperni are activating the launch in major local markets. In the US, the collaboration will be showcased during the iconic Design Week Miami at Soho House’s Beach House, involving key industry and media figures.
The limited-edition evian x Coperni bottle is available for purchase at select restaurants and retailers, including participating TAO and Soho House locations. Don’t miss the chance to own a piece of this celestial collaboration that seamlessly merges art, science, and youthful spirit in a bottle of pure elegance.
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