532 West 20th Street is an intimate collection of only nine full-floor condominium residences. The boutique development emphasizes privacy and sanctuary in the center of West Chelsea’s influential gallery district, where neighbors include collector destinations such as David Zwirner, Gagosian, ACA, Tanya Bonakdar and Jack Shainman. Inspired by these surroundings, the building features a gallery-like exterior façade of exposed concrete and handmade, hand-laid bricks from Denmark’s Petersen Tegl.
Today’s luxury buyer in Manhattan is looking for larger living spaces, private outdoor areas and a more boutique lifestyle experience. With only nine loft-like full-floor homes, private parking, direct elevator access and south-facing terraces for every home, 532 West 20th Street perfectly represents the desires of today’s discerning buyer. This rare new development in West Chelsea offers a discrete, truly bespoke residential sanctuary in New York’s most culturally rich and architecturally distinct neighborhood. – Joe McMillan, Founder, CEO and Chairman of DDG
From the private parking garage, residents have secure, direct elevator entry into their full-floor homes, each of which features a private south-facing terrace. The homes are ideal for buyers who desire privacy and discretion.
For 532 West 20th Street, Joe McMillan’s DDG tapped frenchCALIFORNIA, a branding and design firm founded by Guillaume Coutheillas, who partnered with Magen H Gallery to curate an exhibition titled “The Collector: Le Gout Francais.” FrenchCALIFORNIA outfitted the space with international mid-century and modern collectible design pieces with a particular focus on French post-war design, including pieces by Guillerme et Chambron, Pierre Chapo, Max Ingrand, Jacques Adnet, André-Aleth Masson and more.
For the design of the 532 West 20th Street space, we wanted to bring in works from renowned European designers, leaning into Magen H’s masterful collection of French post-war design. Our goal was to add a sense of history and place to the unit, bringing in pieces that tell a story and add character to the ultra-modern design and architecture of the new building. It was an overall incredible experience working with DDG’s CEO and Chairman Joe McMillan to design one of his units, as he is a personal mentor of mine and am industry leader. – Guillaume Coutheillas, founder of frenchCALIFORNIA
frenchCALIFORNIA used a neutral color palette, natural materials, soft textures and warm wood accents to add contrast to the hard concrete of the building’s exterior. The full floor, open-space plan provided an opportunity to choose a variety of works ranging from small ceramics to large sideboard and daybeds.