Grand Wailea and cult favorite LA-based food and beverage market Erewhon partner to offer guests of the iconic Maui resort some special products and provide Erewhon members with exclusive resort benefits. Guests who book the Summer Solstice Wellness package can also enjoy a curated welcome amenity from the celebrity-favorite café.
Erewhon focuses on offering world-class experiences and optimal well-being. Its newly expanded membership program offers bespoke benefits including a point accrual program, exclusive access to upscale brand deals and promotions, and more. As a partnering brand, Grand Wailea will offer a $100 resort credit per night booked (up to seven nights) as well as a complimentary one-category upgrade, available for Erewhon members only. Later this year, the brands will reveal a limited-edition, co-branded beverage inspired by the flavors of Maui that will be sold at Erewhon locations throughout Los Angeles.
Grand Wailea will soon feature healthy cult favorites such as dried chili lime mango, spirulina popcorn, and chocolate chip oatmeal cookies throughout the property. In addition, epicurean takeaway outlet Café Kula and pop-up style food truck Aloha Trick Pony will offer Curated by Erewhon menus with items such as Toodaloo Trail Mix, French Squirrel protein bites, and many more items that cannot be found anywhere else in Hawaii.
Grand Wailea and Southern California’s upscale organic grocer will continue to build upon this partnership throughout 2022, including activations and promotions in LA and Hawaii later this year.
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