Automobili Lamborghini and Carbon Champagne celebrated their new partnership at the Italian super sports car brand’s Sant’Agata Bolognese factory.
Carbon Champagne was founded in 2011 by Carbon CEO Alexandre Mea, a fifth-generation heir to his Devavry family Champagne house established in 1920. The low-volume Champagne is produced using hand-processed Grand Cru and Premier Cru fruit from the family vineyard. The precious wine is stored in oak barrels for a depth and character of flavor, then bottled in Carbon-crafted bottles. The carbon wrap of the bottles is constructed from a complex 37-step process, applied in various carbon and colored finishes, and protecting the Champagne from light and preserving its taste.
Lamborghini is a brand that evokes traditional craftsmanship and future tech in everything it does. Carbon Champagne conjures similar celebrations of an authentic, exclusive and aspirational lifestyle and our partnership is a vivid reflection of both brands’ approach to using traditional skills alongside cutting edge ideas and technologies. – Stephan Winkelmann, Automobili Lamborghini Chairman and CEO
The ultra-premium Champagne, crafted in time-honored traditions, juxtaposes with the high-tech innovation of the carbon fiber bottles. Carbon Champagne will support Lamborghini during motorsports events as well as exclusive lifestyle celebrations.
We strive for excellence in all that we do: in production of our Champagne, through the unique Carbon presentation, and the experience that results from every taste. Beyond the mastering of our fields of competence, our principles reflect those of Automobili Lamborghini: our Champagne house represents more than an inspirational product, it is a way of life and a philosophy. – Alexandre Mea, CEO of Champagne CARBON
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