Since launching just 10 weeks ago, The Beach has reached 75 percent leased, making it the LeFrak Organization’s fastest and most successful lease-up. This incredible milestone is a prime example of how interest in high-end rental developments hasn’t slowed down as a result of the pandemic – and maybe has even increased.
The success of the Beach is due to the way these homes speak to renters’ priorities—oversized private balconies, expansive green space and plenty of spaces that support working from home. Residents have appreciated the opportunity to live adjacent to a park and on the waterfront, and have been drawn to the development’s thoughtful amenities that embrace a hybrid live-work lifestyle. It’s gratifying to receive such a positive response from the market. – Richard Wernick, managing director of residential leasing for LeFrak
LeFrak’s newest waterfront rental community is located on the Hudson River waterfront. Available for immediate occupancy, The Beach offers 336 move-in-ready studio to four-bedroom homes, all with spacious private balconies or Juliet balconies, modern open-plan kitchens, and in-unit washer-dryers. Designed by K&Co, the sophisticated residences are characterized by a warm, coastal-inspired design and demonstrate how the spacious home can be designed to complement various residential lifestyles, with space to work, relax and dine at home. Pricing begins at $2,450 per month for a studio.
Amenities speak to today’s hybrid live-work lifestyle and include a coworking lounge, fitness center with separate fitness class studio, on-site parking, and bike storage. The Beach also boasts a waterfront courtyard with grilling stations and fire pits, outdoor pool and sun deck, and a sixth-floor roof deck with multiple seating areas.
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