Louis Vuitton Cruise 2018 campaign is once again fronted by the House muse and actress Alicia Vikander and shot by Patrick Demarchelier. After unveiling the collection at the fashion show in Kyoto, Japan, the luxury fashion brand choses Ibiza for its advertising campaign. The quest for freedom and adventure in the world’s far corners is the spirit of travel at Louis Vuitton.
In Louis Vuitton Cruise 2018 campaign, Alicia Vikander boasts Twist and Capucines handbags. Capucines, with its discreet elegance, is emblematic of the House and its craftmanship, whereas Twist is one of the new classics dreamed up and designed by Nicolas Ghesquière.Riding along with this venturesome actress is the spirit of pioneering designer Kansai Yamamoto. Toast of the Cruise collection, Yamamoto continues his quest for pure serenity.
Louis Vuitton’s Cruise 2018 collection alternates between the present day and a noble ancestral civilization, between futurism and poetry, between huge, vibrant cities and delicate landscapes. The garments recall samurai, figurative engraving, inked landscapes, ceremonial dress, the keikogi of martial arts, the Kurosawa cinematic dramaturgy, or the unique melancholy of Kitano.
Urban pantsuits and architectural tunics are designed in the spirit of Hokusai. Interwoven jersey and leather sweaters recall the armor of Japanese warriors. Evening dresses gleam with Noh theater gold. Delicately crafted obi belts become the fabric of tapered trousers. Handbags and clutches are decorated with Kabuki masks.
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