Bentley Motors teamed up with emerging German pop-artist Max Mavior to transform a pair of skis from the new Bomber for Bentley ICE Edition collection into a truly unique piece of artwork.
The Bomber for Bentley ICE Edition collection was created for the 2022/23 winter season in collaboration with Bomber, the performance luxury ski equipment brand. Limited to 200 pairs, each set of skis is crafted exclusively from the finest materials and incorporates elements inspired by the Bentley product range, such as the silver-plated 3D diamond emblems that imitate the embroidered motifs found on the brand’s latest leather upholstery.
Max Mavior collaborated with the British luxury brand last summer to create a unique Flying Spur Hybrid art car. The artist’s latest collaboration with Bentley was revealed at his vernissage in Kitzbühel, Austria. Using spray cans in bright neon colors, permanent markers and acrylic tubes, Mavior created the design in his own distinctively modern style. The exhibition was held during the prestigious Hahnenkamm Races, which have been held annually in Kitzbühel since 1931. The artist’s use of abstract figures and strong color combinations ooze a lust for life and a sense of vitality.
Working with Bentley, a brand that boasts such a remarkable history, has been a huge honour. My own inspiration comes from significant figures from history, and my artworks are meant to embody the spirit, courage and challenge of the lives of our ancestors. The inspiration for this specific project were the brave skiers who have taken part in the legendary Hahnenkamm race over the decades, setting remarkable milestones for downhill skiing on the way to winning their races. Signifying the victories and legacies of each individual downhill race winner, there is a symbol of a king with a crown on each of the skis. – Max Mavior
Outside the Pop Art Galerie Flügel in Kitzbühel, Bentley displayed the Flying Spur Azure V8 and Bentayga Extended Wheelbase (EWB).
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