Even though the great weather-predicting groundhog forecast six more weeks of winter after seeing his shadow during the annual celebration at Gobbler’s Knob in Punxsutawney, Pennsylvania, BABE Wine is here with a brand new product to warm up even the coldest of days ahead. BABE 100 is light and refreshing canned wine that has only 100 calories and zero grams of sugar. This never-been-done-before product joins the rest of BABE’s canned wine line up of Rosé, Red, and Grigio canned wines.
BABE 100 offers the crisp and delicious taste of the iconic Rosé, 100 calories and 6.9% ABV, low-sugar characteristics of hard seltzer. Each can is equal to one full glass of wine and is perfect for any occasion – from beach days spent with friends to wine/date nights. BABE 100’s lavender can will make it the most photographed wine on Instagram.
Seltzer is one of the fastest-growing categories in alcohol, and over one-third of seltzer drinkers came from wine. But why should wine drinkers have to choose between the taste they love and a light and refreshing drinking experience? After our successful soft-launch in San Diego last year, we’ve decided to expand BABE 100 Rosé nationally. – Chelsea Phillips, BABE’s General Manager
You’ll be able to find BABE 100 Rosé in stores across the country, and you don’t have to feel guilty about reaching for a can or two.