Porsche splashes out $100 million, its largest investment ever outside of Germany, to open a new Experience Center and HQ on the Northeast corner of the airport in Atlanta, Georgia
Porsche
The 27.4 acre complex in Atlanta is a total reflection of Porsche’s past, present and future. The first thing the car admirers appreciate is the 1.6-mile Driver Development Track. The course comprises six distinct sections (Dynamics Area, Handling Circuit, Low-Friction Circle, Low-Friction Handling Circuit, Kick Plate, Off Road Circuit) to try driving skills via one-on-one instruction on unique Porsche test track modules and off-road courses that aim to show off the power, responsiveness and safety at the core of Porsche engineering.
The driving heaven, Porsche Experience Center Atlanta offers individual training with specialized Driving Consultants for those looking to polish their skills. The newer drivers aren’t left behind and are involved in programs designed to teach safety techniques for navigating challenging roadways. The enthusiasts who ready to try out the all-wheel drive system on the latest 911 or get a better understanding of car control in a Boxster can enjoy all these and more at the unique Porsche headquarter right in the heart of Georgia.
The visitors of Porsche headquarter in Atlanta can check out the brand’s classic cars on display and some art inspired by those vehicles. Expecting around 30,000 people a year to attend the new luxurious site, Porsche puts many of its divisions under one roof, including the people working in financial services and consulting. There are also the Human Performance training facility, business center meeting facilities, the Driving Simulator Center, Classic Restoration Center and a fine dining experience site dubbed Restaurant 356.
At the Porsche business facility, companies can reserve one of the many inspiring conference rooms for groups both large and small. Along with the Porsche driving activities, features such as the striking architecture, variable rooms, state-of-the-art equipment, and professional support staff, set the stage for the optimum professional experience. So next time work calls for leadership and team building activities, think about taking it to the track.
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