Porsche continues to raise the bar of individuality with the third generation of the Panamera. Unveiled in Shanghai alongside the redeveloped model, the Panamera Turbo Sonderwunsch is a testament to Porsche’s commitment to fulfilling the special wishes of its discerning customers.
The term “Sonderwunsch,” translating to “special wishes” in German, takes center stage in Porsche’s Exclusive Manufaktur program. This initiative allows customers to delve into a realm of customization, where their personal dreams for a sports car can become a reality. The Panamera Turbo Sonderwunsch, a unique one-off creation, serves as a visual manifestation of the boundless possibilities that this program offers.
At the core of Porsche’s philosophy is the belief that individuality is a modern form of luxury. The new Panamera, straight from the factory, boasts a diverse array of options for colors, upholstery, decors, and accentuating details, catering to a broad spectrum of tastes. For those seeking an even more exclusive and personalized experience, the Sonderwunsch program steps in, providing consultation, meticulous planning, and expert execution of custom color and material preferences, and even the crafting of customized one-off vehicles.
During the world premiere of the new Panamera in Shanghai, Porsche will showcase the extensive options available through the Sonderwunsch program. Customers will witness firsthand how their visions can be transformed into a highly individualized Panamera, reflecting their unique tastes and preferences.
Detlev von Platen, Member of the Executive Board for Sales and Marketing, emphasizes the value that customers place on adding a personal touch to the design of their cars. The Panamera Turbo Sonderwunsch, based on the new Panamera Turbo E-Hybrid, serves as a tangible example of Porsche’s ability to flexibly and precisely fulfill these desires, turning a customer’s dream into a reality.
The exterior of the Panamera Turbo Sonderwunsch is a visual masterpiece, painted in a two-tone finish with the specially created color tone, Leblon Violet Metallic. This unique violet hue, with a hint of chestnut, seamlessly fades into a solid black in the lower third of the car, showcasing the craftsmanship of the Style Porsche and Exclusive Manufaktur units. Tinted headlights, taillights, and windows, along with Bronzite tailpipes, contribute to the car’s distinctive appearance.
What truly sets the Sonderwunsch Panamera Turbo apart is the use of a clear coat containing flakes vaporized with real gold. This intricate detail creates a premium look with a depth effect, elevating the car’s aesthetic to unparalleled heights. Pinstripes in the newly developed color, Avium Metallic, featuring an integrated Sonderwunsch logo, add an extra layer of sophistication. The 21-inch center-lock wheels and side window surrounds are finished in Avium Metallic, showcasing the meticulous attention to detail that defines Porsche.
The rear of the Panamera Turbo Sonderwunsch is adorned with meticulously finished logos, underscoring the level of craftsmanship that goes into every aspect of this exceptional vehicle. As Detlev von Platen notes, this one-off car is designed to inspire individuals to turn their very personal dreams of a highly individual Panamera into a reality.
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