To amplify marketing and sales efforts, SERHANT. Studios unveiled a creative video. Titled “BTW – Behind the Westly”, it offers a behind-the-scenes look inside The Westly, a boutique, a 20-story condo development located at 251 West 91st Street on Manhattan’s Upper West Side. The film stars Ryan Serhant, founder of the multidimensional real estate brokerage firm SERHANT. and star of Bravo’s Million Dollar Listing New York.
The Westly was developed by Adam America Real Estate and Northlink Capital. It consists of two- to five-bedroom homes, with select homes offering private outdoor terraces. The residences range in size from approximately 1,252 to 3,524 square feet, with asking prices starting at approximately $2.625 million for a two-bedroom to $13.5 million for a five-bedroom home.
At the beginning of the year, it was announced that SERHANT. has taken over the marketing and sales at the 20-story building located at 251 West 91st Street on Manhattan’s Upper West Side. The Westly’s rebranding drew inspiration from this quintessential New York neighborhood.
From the leading sales team in New York City, the multidimensional real estate and media company SERHANT. grew into a full-service brokerage, digital education platform, investment incubator, and creative film studio that creates content for social, sharing, and streaming. Its dedicated division for the sales and marketing of new development projects, SERHANT. New Development, is managing the marketing and sales for The Westly, its fifteenth project. Currently, this division also operates sales for Brooklyn Point, Quay Tower, and Jolie on Greenwich, among others
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