At the International Geneva Motor Show, Jean-Claude Biver, CEO of TAG Heuer announced that the brand has been chosen as Official Partner, Official Watch Partner and Official Connected Watch Partner of Aston Martin and Aston Martin Racing. To celebrate the partnership, two Aston Martin special edition chronographs were created: the TAG Heuer Carrera Calibre Heuer 01 chronograph and the TAG Heuer Formula 1 chronograph.
The Swiss watchmaker joined forces with the Aston Martin design team to develop the designs, of the first Aston Martin special edition chronographs. The TAG Heuer Carrera Calibre Heuer 01 chronograph and the TAG Heuer Formula 1 chronograph are inspired by the colors, shapes, patterns and materials characteristic of Aston Martin’s sports cars.
The TAG Heuer Carrera Calibre Heuer 01 chronograph is inspired by Aston Martin’s luxury world. Just like the details on the new Vantage, the dial is skeletonize in a hexagonal patter reveals the famous manufacture movement. The 45 mm solid steel case features a unique design – lines on the side evoke speed, the race track and piston. The shape of the lugs has been revisited, taking inspiration from the lines of Aston Martin’s emblematic bodywork. With a black ceramic tachymeter bezel, this piece is the perfect reflection of the expertise and technical mastery arising from the partnership between the two brands.
The TAG Heuer Formula 1 chronograph draws inspiration from Aston Martin Racing. The TAG Heuer Formula 1 is TAG Heuer’s ultimate motor racing model, synonymous with performance and speed. Entirely in steel and measuring 43 mm in diameter, this quartz chronograph features a notched steel bezel and an aluminium ring with a tachymeter scale. The indexes, seconds hand and Aston Martin’s famous winged logo all don Aston Martin Racing’s specific shade of lime essence and stand out against the watch’s black dial to beautiful effect.
Its movement is accurate to a tenth of a second – an indispensable feature in a motor racing watch – and is displayed on the small counter at 6 o’clock, with the minute counter at 9 o’clock and the current seconds counter at 3 o’clock. The model comes with a black leather strap. Exclusively for Aston Martin, TAG Heuer uses a leather strap in the TAG Heuer Formula 1 collection for the first time.
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